The story ~
of Beauty By Shamama
For me, beauty has always been defined by my mother — her warmth, her smile, and the love in her eyes. As I grew older, I began to notice the signs of ageing on her skin. When she tried a popular anti-ageing cream, it caused unexpected reactions, opening my eyes to the potential harm of synthetic ingredients.
THAT MOMENT SHAPED MY PURPOSE.
Driven by the need for safer alternatives, I pursued formal training in natural skincare formulation and dedicated three years to research and development. The result is the Effective Night Repair range — thoughtfully crafted with 100% natural ingredients and carefully selected actives to deliver real results without compromise.
Every product is designed to work with your skin, not against it — offering gentle, effective care that restores health, radiance, and a natural glow from within.
Meet Our founder
Beauty by Shamama was founded by a passionate natural skincare formulator whose journey began with a deeply personal experience — witnessing her mother’s adverse reaction to synthetic anti-ageing products. That moment sparked a lifelong commitment to creating skincare that is safe, gentle, and truly effective.
With formal training in natural skincare formulation and over three years dedicated to research and development, she carefully crafted the Effective Night Repair range using 100% natural ingredients and potent actives. Every formulation reflects her belief that skincare should work in harmony with the skin, delivering visible results without compromise.
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A note from Our Founder
#wegotthis
It is said that a great way to bond is through vulnerability. I once read in a novel, “It is only with the heart that one can see rightly, what is essential is invisible to the eye”.
And what is more essential to the heart than the beauty of grace, resilience and love. It takes a lot of strength and faith to embrace one’s heart, the heart that has the courage to be vulnerable yet strong at the same time.